Many years experience (too many to count !) in marketing and PR. I started life as a journalist and the passion for writing continues to fuel everything I do; I love the power of the written word. I've run my own successful marketing business for 9 years and co-founded The-Marketing-Department in 2016.
I have also worked in-house for some of the largest PR and marketing agencies in the UK, primarily in the technology sector - but I am anything but a geek! Since being self-employed I've worked with a wide variety of exciting businesses from large corporates to start-ups in many industry sectors - insurance, exhibitions, crafts, weddings, software, recruitment, charity.
I have also been a successful social entrepreneur - setting up and running Local Business Generator. We delivered a series of workshops for start-up businesses; giving them key business planning and marketing skills. Everyone who attended is now running their own small business.
Congratulations you just generated a new customer! Now what? You have spent time, effort and marketing budget finding that account, identifying who’s who and driven them successfully from the top of your sales funnel, all...