Louise Balmforth

A bit about me...

Hi, I'm Louise, a marketing consultant specialising in women's health and wellness brands. I'm a strategic and hands-on senior marketer with over 20 years of experience. I started Seed To Roots Marketing to empower more founders, business owners, and solopreneurs with the skills, knowledge, and confidence to effectively market their business.

I've had a varied career in marketing, working for brands in music, entertainment, food, pet care, non-profit, and more recently, health. I spent several years leading the marketing for Forth, a biomarker tracking business specalising in female hormone health. And it was here that I developed both a professional and personal interest in women's health.

I was shocked to learn about the gender health gap and how long it takes for women to get diagnosed for conditions such as endometriosis. That many women, including myself at the time, know very little about their hormones and how they impact their health.

I was also going through my own hormone 'struggles' with perimenopause and not getting the support I needed from my GP.

While my freelance journey didn't immediately start with helping women's health brands, I quickly came to realise that being connected to a brand's purpose is important to me. So, I decided to combine my passion for women's health with my passion for marketing to help businesses innovating in this space reach and connect with their audiences.

By sharing my years of experience, I want to help more business owners like you, who are building incredible brands, harness the true power of marketing because when it’s done right, it unlocks the full potential of your business.

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Women Mean Biz

online Member - Wiltshire

Seed To Roots Marketing

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A bit about me...