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for women in business
Brandcology is a boutique branding studio for service-based business owners, specialising in crafting visual identities with meaning - hence Brandcology - combining psychology with branding! We’ll work together to define your ‘Muses’, from which your brand, website and photography will grow, as you deserve more than pretty visuals, you deserve commercial success and commercial success comes from connecting and resonating with the clients who appreciate that it’s you they need.
A bit about me...
Helping small business owners attract the right clients to do more of the work they love.
Your brand (aka your online identity for most of us) says a lot about who you are and who you're for. Positioning yourself shoulder to shoulder with the brands your target clients already know, love and trust acts as a subliminal messenger to let them know that you're the right fit for them. Naturally, the opposite can be true and branding that's "off" can repel these very same clients.
So how does it work? Essentially we craft a brand that 'feels right' to the people it needs to feel right to - your target clients. We know it's right as we'll also craft 3 detailed muses (your dream clients brought to life with vivid descriptions and even a photo) so you'll know who you're marketing to and what they need to hear from you to feel that you're for them.
With that essential foundation piece in place, we design your compelling website that will reassure and inspire clients just like these muses to take the next step - to book that enquiry call. With that framework in place we create a suite of images that 'shows what you want to sell', bringing your marketing messages to life - all without you having to utter a word. Marketing, effortlessly. Well, as effortless as it's possible for it to be anyway!
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